Toronto’s Score Media Inc. announced today that it has acquired rival app SportsTap. Financial terms of the deal were not disclosed.
Launched in 2007, SportsTap was one of the early sports app innovators. Its ad-supported iPhone and Android apps have been widely adopted and enjoyed by sports fans across North America. SportsTap is currently the 3rd most popular free sports app on Android – the fastest growing mobile platform – right behind the 2nd most popular free sports app, ScoreMobile.
According to comScore’s MobiLens March 2011 report which ranks mobile sports app audiences in the United States, the combined monthly audience of ScoreMobile and SportsTap would rank as #3 behind ESPN and Yahoo! and ahead of competitors FOX and CBS.
The strategic acquisition of SportsTap adds to Score Media’s growing portfolio of mobile apps which includes ScoreMobile, ScoreMobile FC and theScore iPad Edition and increases its global monthly unique user base to more than 3 million.
Score Media plans to operate SportsTap as a stand-alone application.