Automaker Nissan has snuck into the smartphone accessories space. The company has announced a “groundbreaking, self-healing iPhone case.” Called the Scratch Shield iPhone Case, the accessory features Nissan’s “pioneering self-healing paint finish,” which was a world-first back in 2005 when it was developed for motor vehicles.
Developed in collaboration with University of Tokyo and Advanced Softmaterials, the case has three key benefits according to Nissan: the flexible and elastic properties of Scratch Shield paint technology allows fine scratches “to quickly mend themselves”; its tactile surface is more scratch-resistant than conventional paint and adds grip; and the case itself is made of ABS plastic, a substance widely used in the automotive industry that’s more rigid and robust than other plastics.
“We like to think laterally by taking the great innovations we’ve got from an automotive point of view, and looking at how they could be applied to improve everyday issues,” says Bob Laishley, Overseas Programme Director Business Development for Nissan in Europe. “The Scratch Shield iPhone case is a great example of us taking a Nissan automotive technology that has had a huge impact for our customers, and then shifting the boundaries to apply it to another everyday product. In Japan, we’ve already linked up with world-leading mobile operator NTT DoCoMo to allow them to use the Scratch Shield technology on its Style Series N-03B mobile phones, and we think this technology has real scope beyond the automotive world.”
The case is currently in private testing but should make it to store shelves this year. And if it sells, expect Android cases shortly after.