- 4 years ago


Tumblr founder and CEO David Karp revealed today at the Digital Life Design Conference in Munich that his blogging platform is visited by over 120 million unique users per month, resulting in more than 15 billion pageviews. Tumblr is now host to nearly 42 million blogs.

These numbers stack up well to four months ago, when 30 million blogs tallied up 13 billion monthly pageviews. Tumblr has raised incredible amounts of money, too—over $120 million in total, which it uses to “scale” its business and apply “real focus to further development.” However, as a result, controversy surrounds the startup because it has thus far failed to monetize sustainably.

Meanwhile, Google’s YouTube website is making Tumblr’s seemingly impressive numbers look pathetically puny. The video sharing and publishing website now streams a staggering 4 billion online videos every single day, up 25% in 8 months, according to the company. 

60 hours of video is uploaded on YouTube every single minute, up from 48 hours in May. That’s more than 86,000 hours—or nearly 10 years—uploaded each day.

Google acquired YouTube in 2006 for $1.65 billion.