Bring Your Own Device. A play on the timeliness BYOB party mantra, BYOD is sweeping corporations worldwide. After decades of using company-bought, company-owned, and company-controlled pagers and phones, today’s workforces are demanding to bring in and use their personal smartphones instead.
Or are they?
A new report by IDC found that half of all organizations in Australia and New Zealand are planning to deploy formal BYOD policies within the next 1.5 years. And yet, IDC’s Next Generation Workspace Ecosystem research found that just 20% of employees want to use their own device for work.
So how did we get to a point where it felt like everyone wanted BYOD? It seems that those in favour have been loud, and the rest—who aren’t necessarily opposed, but more so indifferent—have been silent.
Amy Cheah, market analyst for Infrastructure at IDC ANZ, says that BYOD case studies have been “high profile and widely publicized,” which as led to organizations feeling “peer pressure” to adopt policies that satisfy their employees. But this has created what Amy calls a “disconnect” between the assumptions made by the employers and the actual majority of employees.
“One in every two organizations are intending to deploy official BYOD policies, be it pilots, or partial- to organizational-wide rollouts, in the next 18 months,” said Amy. “However, there is a disconnect between the assumptions and expectations held by CIOs and IT decision makers and the majority of employees when it comes to consumer technologies, device usage, and responsibility. Only two out of ten employees want to use their own device for work and for personal use, which means corporate devices are still desired by the majority.”
But trends suggest that BYOD, while perhaps not yet as supported as it may appear, will continue to gain popularity. The rush to implement policies may not be as crucial as many have believed, but hey—the early bird gets the worm. Most would argue it’s better to be an early adopter than still be running Internet Explorer 5 on Windows XP, for example. The swift adoption speed is refreshing to observe in the corporate world.