Toronto-born Kobo today announced that the Kobo Arc, a seven-inch Android 4.0 tablet, will be hitting stores in November with 16GB, 32GB and 64GB options.
Taking a “new and innovative approach to tablet design,” Kobo says that it designed the Kobo Arc to transform the traditional tablet experience from searching within apps to an immersive content platform with its unique interface, called Tapestries.
“We designed the Kobo Arc to let people focus on the music, ebooks, movies, website and applications they love rather than on the hardware they hold in their hand – though that is amazingly designed as well,” said Wayne White, General Manager of Devices for Kobo. “We’ve accomplished this by offering consumers more – more storage, more customization, more choice – all in the powerful, attractive and vivid Android 4.0 Kobo Arc.”
Based on the content people “pin” to their Tapestries—from webpages, news articles, eBooks, movies, or pictures—the intelligent recommendations engine suggests additional content in the first-of-its-kind, Discovery Ribbon. The Kobo Arc is the only tablet that learns about the interests of its user, rather than tracking payment and browsing history, to suggest more of the content they love. Beyond the Tapestries interface which is designed to reflect the personal tastes of its user, consumers can also personalize their Kobo Arc experience through more eReading options, selecting from black or white models, as well as colourful SnapBacks in blue and purple.
The Kobo Arc is driven by a 1.5GHz dual-core processor. It will provide 10 hours of battery life. Its screen will feature a pixel density of 215 per inch for a 1280×800 resolution with 16 million colours.
In Kobo’s laboratory drop-tests, the Kobo Arc’s “ultra-durable glass proved more resistant to damage than any other tablet currently available in the market,” the company claims. It’s also one of the lightest tablets, weighing in at just 364 grams.
The device will start ay $199 for the 16GB and go up to $299 for the 64GB.