Earlier this year Toronto-based innovation firm Kinetic Café announced that Saul Colt had joined their team in a leadership role.
Today Kinetic Café announced that they are partnering with Freshii, a leader in Healthy fast food—with locations in 40 cities and 8 countries—to launch a vertically focused startup program to assist the growth of startups trying to solve problems in the space of health, food and fitness.
Colt was the former “Head of Magic” for FreshBooks, helping the company grow to five million users.
The Fresh Startups accelerator program will be led by Colt and Freshii CEO Matthew Corrin who will work directly with accepted applicants through a program based on Business/Service model, Customer Identification, Product Development and Marketing and Sales Acceleration.
“Our mission at Freshii is to help people to live better lives by making it convenient and affordable to maintain a healthy lifestyle” says Matthew Corrin, Founder and CEO of Freshii. “We are excited to launch the Fresh Startups program with our partner, Kinetic Café. By mentoring and seeding health and wellness focused technology companies, we will create more value for our existing Freshii customers while providing passionate entrepreneurs mentoring, growth capital and access to a global retail brand.”
“Launching the Fresh Startups Program with our Partner Freshii is very exciting because it gives me an opportunity to share the things I’ve learned over my career with some exciting new startups as well as fix this things that I feel are broken in the current accelerator models.“ says Saul Colt, Principal at Kinetic Cafe.
All companies applying a technological spin to the areas of Health, Food or Fitness are encouraged to apply for the Fresh Startups Program now at www.freshstartups.is with the deadline for submissions being October 4th, 2013.