Ottawa’s CanvasPop, a provider of canvas prints, this week announced the launch of its photo printing API.
CanvasPop says its new photo printing API allows app developers, website owners and brands to monetize their visual content by allowing their customers to turn images into beautiful canvas photo prints.
According to the Canadian company, the API will launch in partnership with 500px, A Toronto-based startup that last month raised $8.8 million from Andreessen Horowitz and Harrison Metal, as well as East Coast Pixels.
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“We’re seeing huge demand for mobile photo content to be developed,” says CanvasPop cofounder Adrian Salamunovic. “There are tens of thousands of apps and other than the initial sale, app developers have very few ways to monetize them. The API will offer them an opportunity to generate ongoing revenue.”
CanvasPop says that only 5% of photo apps currently have printing options included as one of their features, but it recognized early on that there was a demand for printing digital content.
“We have focused for years on creating a remarkable customer experience while building systems that could scale. We are now excited to offer application owners the opportunity to seamlessly extend the CanvasPop experience to their users,” says CanvasPop cofounder Nazim Ahmed.
This is not the first time that CanvasPop has worked with 500px. Both companies are part of the high growth photo printing sector, which has been increasing by over 20% per year and is projected to be a $1.9 billion industry in 2012.