- 2 years ago

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Last week Sunnyvale’s Plug and Play Tech Center hosted their Spring EXPO and among the four winners were not one, but two Canadian startups.

The EXPO was divided into two parts: a morning session dedicated to retail startups and an afternoon session of 35 companies pitching to an audience of 500 people. Judges who voted for the winners were corporate representatives and investors.

Tulip Retail was a winner in the retail stream. Altitude took home a prize in the afternoon.

Tulip Retail works with traditional retailers who have a vision of digital commerce that, together with the physical store, creates a blended online-mobile-in-store-experience for consumers that is “the best of all worlds.”

Meanwhile, Altitude aims to change the way people will be identified in the future. Once a person’s identity is established on their smartphone or other mobile device, they will be able to bypass or ease friction-points in their lives through Bluetooth Low Energy-based identification and data transmission processes.

Altitude is targeting the travel sector first. Altitude’s solution enables hotels, airlines, airports and car rental companies to identify and process travelers at the various interaction points they encounter, such as hotel and airline check-in counters.