Apptio is the leading provider of on demand IT Cost Transparency solutions. Apptio’s IT Cost Transparency solutions provide greater visibility into the cost, utilization and operations of IT products and services so that businesses can identify ways to reduce IT costs , make better IT decisions and benefit from more proactive IT Demand Management. Capabilities include template driven IT cost modeling, interactive reporting and analytics, and business facing IT demand management. IT organizations such as Finlay Enterprises, HomeStreet Bank and Motricity use Apptio’s IT Cost Analysis capabilities to achieve greater visibility and maximize the return on their IT investments as part of their IT Performance Management strategies. Founded in 2007 by an executive team with over 50 years of experience in systems management software, Apptio is backed by Greylock Partners, Madrona Venture Group, Marc Andreessen, Ben Horowitz, Ignition Partners and Shasta Ventures.