Opera started in 1994 as a research project inside Norway's largest telecom company, Telenor. Within a year, it branched out into an independent development company named Opera Software ASA. Today, Opera Software develops the Opera Web browser, a high-quality, multi-platform product for a wide range of platforms, operating systems and embedded Internet products – including Mac, PC and Linux computers, mobile phones and PDAs, and game consoles and other devices like the Nintendo Wii and DS, Sony Mylo and more. Opera's vision is to deliver the best Internet experience on any device. Opera's key business objective is to earn global leadership in the market for PC/desktops and embedded products. Opera's main business strategy is to provide a browser that operates across devices, platforms and operating systems, and can deliver a faster, more stable and flexible Internet experience than its competitors.